Ever find yourself ditching the mall and shopping from the comfort of your bedroom? Recently, we’ve noticed a surge in online shopping and wanted to find out more about this phenomenon. Lab42 team was curious about why people shop online and how they choose which sites to shop from. To find out, they surveyed 500 online shoppers about their experiences. Favorite stat? 45-percent of respondents bought something online that they would not buy in person.
The Olympics are over, and whether you were watching or not, you probably couldn’t avoid their sponsors’ ads. Unmetric, a service that tracks brands’ online presence, collected data leading up to the Games to see how sponsors stacked up against each other. “The Olympics represent the grandest stage in all of sports, bringing together the greatest athletes from around the world. This grandness and competition is mirrored by the brands sponsoring the event in their efforts on social media,” says Unmetric CEO, Lux Narayan. “Within this competitive landscape, brands are doing their best to become the business equivalent of Michael Phelps.
Read MoreKiran Kundagi worried about his mother, who was half a world away and sick with cancer. A former employee of Intel with a master’s in computer science, Kundagi thought it would be great to monitor her health and treatment every day online. He created Nclaves, a website that lets patients and their family members monitor their health online and share that information within small, controlled networks. Personal details about illness are not typically something people want to post on Facebook. With Nclaves, users can set up a medical schedule for a loved one and share it with family members taking care
Read More3,500 photos are uploaded to Facebook each second, adding to its behemoth collection of 140 billion photos. That’s 14 times bigger than the next largest photo collection, Photobucket. Research consultants at HighTable have distilled the transition into this snazzy graphic; check it out to see just how snap-happy we’ve become.
The folks at social performance management tool Rypple compiled the infographic below based on that data by VoIP communications company Fonality. Fonality conducted a survey to find out which mundane office tasks suck the most time out of the day. Pinpointing and compiling all those wasted man hours could save companies some substantial coin.
Digital agency Beyond released the study for Social Media Week essentially aimed to take a deep dive into four broad categories: - Where are consumers sharing and why - What types of content are shared most - How are consumer’s lifestyles and surrounding environments impacting sharing and their interactions with brands - Why are consumers sharing certain content; ie. what are the current/future trends in what makes content share-worthy The criteria for the study was as follows: - 2059 consumers worldwide were surveyed (1059 US, 1000 UK) - All had to be active Facebook, Twitter or Google+ users - Ages 16-40, with 68% of respondents between 19-34 - 98%
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