The U.S. Open is among the most high-profile events in tennis. SponsorHub uses a scoring metric based on athletes’ sporting performance combined with their social influence on Twitter, Facebook and Klout to rank their value to advertisers. SponsorHub’s findings: Roger Federer doubles as the top-ranked player in men’s tennis and the sport’s most marketable star. Serena Williams is just the fourth-ranked female tennis player in the world, according to the WTA, but is actually the most sponsorable. The full top 10 list of most-sponsorable tennis players is an even split with five men and five women. For more of SponsorHub’s findings on
Read MoreThe infographic below, created by Baynote, curated consumer data and trends to produce a projection on the future of ecommerce.
Software development is going mobile, bringing applications to phones, laptops and tablets everywhere. Gartner predicts that by 2015 mobile app development projects will outnumber PC application projects by 4 to 1.Mobile app developers are reaping the benefits of 45 percent year over year employment growth, according to Bloomberg BusinessWeek. Dice.com reported a 100 percent increase in job posting for mobile app developers between 2010 and 2011. Developers with the right mix of skills can find boundless opportunity in the multibillion-dollar mobile app industry. Learn what it takes to become a mobile software developer. Mobile app developers hail from different walks of
Read MoreThis data is from HipType, a company that gathers analytics data from e-readers for authors. It analyzes a range of books, according to HipType, “including everything from major bestsellers to obscure titles that only a few thousand people have read.”
M Booth partnered with social analytics company SimplyMeasure to measure engagement data and produce the following infographic. M Booth recently released Framed, a storytelling tool that helps brands create visual content to engage their digital communities.
Sports website TheScore used data from social analytics company Sysomos to pull all these stats and more to produce the infographic below. Check it out for a snapshot of how the EPL and La Liga compare on the social web.
According to this infographic by NetBase and SAP, people were quick to criticize the platform’s technical glitches and UI shortcomings. Others felt that connecting Pinterest with Facebook delivered unwelcome “spam” from pin-happy users. The number-one thing that Pinterest users hate? Three-quarters believe that the social network is a gigantic time suck.
In 1921, psychologist Carl Jung changed the fundamentals of his field. By distributing a psychometric test called the Myers-Briggs Type Indicator to patients, Jung claimed he could accurately boil down the psychological types of humans into 16 major categories. Still in use today, the metrics determine whether test takers tend toward certain character traits, such as introversion (I) vs. extroversion (E) or thinking (T) vs. feeling (F). Once taken, test results produce an acronym per individual. For example, “ISTJ” is for an Introvert-Sensing-Thinking-Judging person. The infographic below, based on data by CPP, publishers of the Myers-Briggs personality assessment, details the qualifiers for
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