A new insurance product promises to protect families against damages to their e-reputation, a new but important concept in this era of fading privacy. But one writer wonders if this isn't all just a scare-mongering way to make new business. First it was Swiss Life, now AXA has joined the party. Insurers have started selling e-reputation insurance products to protect your family’s image on the internet. Called “Protection Famille Intégr@le”, AXA’s new product will protect you against identity theft, credit-card fraud, harm to your online reputation and e-commerce disputes. Both insurers use a dedicated e-reputation agency called the “Reputation Squad”, which
Read MoreFace it: Employees are going on social networks and browsing the web in the office. In an age when social tools pervade every aspect of our lives, the corporate debate over allowing employees to partake in these activities during work hours is a controversial one. In moderation, can these breaks encourage psychological engagement and perhaps even help increase productivity. This Keas infographic explores the benefits of social media in the workplace, showing that social connections make people happier and a brief recess involving Internet-browsing increases productivity. Let’s take a look at the stats:
Track Instagram's brief but explosive history, from launch in November 2010 to its $1 billion exit to Facebook in April 2012.
Search engines like Google scour the web to figure out how to rank content. But what if you want to know which of some 2000 technologies a web site is using? And, what if you want to know what the tech trends are across the 130 million largest sites on the web today? You could just dig through the source code for each site you’re interested in to answer these questions piecemeal, or you could repurpose other web site profilers designed for search engine optimization or other jobs. Or, you could use BuiltWith. Built by one-man team Gary Brewer in
Read MoreDigital agency Beyond released the study for Social Media Week essentially aimed to take a deep dive into four broad categories: - Where are consumers sharing and why - What types of content are shared most - How are consumer’s lifestyles and surrounding environments impacting sharing and their interactions with brands - Why are consumers sharing certain content; ie. what are the current/future trends in what makes content share-worthy The criteria for the study was as follows: - 2059 consumers worldwide were surveyed (1059 US, 1000 UK) - All had to be active Facebook, Twitter or Google+ users - Ages 16-40, with 68% of respondents between 19-34 - 98%
Read MoreIn anticipation of Valentine’s Day, marketing agency Euro RSCG surveyed 1,000 U.S. adults who use either Twitter or Facebook daily. The agency discovered where people talk about sex, and whether they identify themselves as “sexy” or “sexually adventurous.”
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